The more niche you go, the bigger the need to explain the value first before diving into product features

Keywords: business basics , marketing basics , awareness , consideration , customer experience , customer journey , decision , education , product marketing

It’s important to understand what the journey is for your customers and support their needs at each of those stages. Remember: your customers –not your products – are the start of the show.

https://howtogrowmybusiness.co.uk/2021/05/02/customers-dont-care-about-what-you-sell

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s