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Tag: symbols

Look at the logos for Instagram, Mercedes and Mastercard and explain in your own words what you consider their positioning to be

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Apples have the symbolic meaning of knowledge, and Apple using this as both their name and logo makes a clear and strong brand identity. The logo is modern and simple, yet powerful. Knowledge is power, innovation and trust – all things that Apple stand for. The grey/silver colour represent class and luxury, and suits the make very well.

New Media Works advertising, branding, communication, education Leave a comment September 17, 2020 1 Minute
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