Different types of shoppers have distinctly different needs, and the retailers who can distinguish between shopper types and deliver the proper solutions are rewarded with an ever-growing base of core customers.
Retail stores are interesting and fun to run on most days, mostly because of the array of characters you get to encounter. However, every experienced merchant knows there’s no magic bullet that’ll convert each shopper into buying.https://localbusinessguruscom.wordpress.com/2020/04/29/understanding-shoppers-converting-them-to-customers-3
Meet people where they are right now: online
Keywords: Data & Analysis, Data and Analysis
Over 90% of people who prefer to stay home over the weekend reported that the last time they did so, they spent time on the web.https://www.colleendilen.com/2020/03/18/why-marketing-matters-during-covid-19-closures-key-factors-to-consider-data
🇬🇧 Never Talk About Your Projects 🇫🇷 Fais Tes Projets En Silence
🇬🇧 Never Talk About Your Projects
🇫🇷 Fais Tes Projets En Silence
P EOPLE •••
You have a project, you’re enthusiastic and you want to share your good vibes with your family and friends. Telling people about your next big idea robs you of motivation. You will visualize the next steps. You’ll feel stronger.
W ORK HARD IN SILENCE •••
But according to some people, sharing your big dreams is doing far more harm than good. They think it’s better to work hard in silence and admire oneself with positive compliments. They believe it can make you fail. Because people can envy. Because of jealousy. Because people can be negative.
L ET SUCCESS MAKE THE NOISE •••
People envy. They can say beautiful words and praying for you to fail… It feels kind of lonely when you work in silence but remember, you eat better. I recommend you to ask…
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Different Perspectives: Dream Crazy, Crazier, and Be the Best You
advertising , branding , celebrity endorsements , fitness , target markets
Consumers have many opinions about product advertising and branding, and they are not afraid to voice them. Opinions can depend on the times, trends, and moods of the population. In the U.S. today, the topics of social justice, harassment, and equality are very much top of mind for many consumers. Consequently, they may respond to advertisements in a different way today than they might have responded a few years ago.
One very timely topic that is addressed by Gillette is the harassment that started the #MeToo movement. A new ad from the company focuses on bullying and ‘toxic masculinity’ and asks consumers “Is this the best a man can get?” The ad was designed to inspire positive behavior, but has faced a backlash of negative reactions. Why?
Another company that is no stranger to controversy is Nike. A few months ago it released an advertisement narrated by Colin Kaepernick titled…
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